One of the biggest challenges for businesses with a small marketing budget is to create effective content campaigns. Great content takes a lot of time, effort, and at times, money. So in last week’s SEMrushchat, our guests Kelly Hungerford and Mack Collier, and the SEMrush community discussed ways to diversify content strategy affordably.
Topics included identifying content to update / repurpose / reuse, strategies for creating content, ways to repurpose content, user-generated content, and tools for visual content. The experts that contributed their insights pointed out many critical things businesses should consider and also things to avoid. We tried to include the best tips below.
You can retweet any of the tips below by clicking on the Twitter logo next to the quote.
We have a long list of tools people recommended. Check them out, and FYI, the top mentioned tool was Canva.
Video, Audio, and Animation
Thank You to All of Those That Participated
Each week, we monitor the SEMrushchats looking for tweets that offer expert-level insights. So, please participate in the chat and share your advice. Don’t miss this week’s SEMrushchat discussing Landing Page That Users (and Google) Will Love on Wednesday, July 31st at 11 AM ET/4 PM BST with Unbounce.
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